Bad UX Costs Companies $260 Billion Annually¹
I help fix that. 7+ years designing experiences that convert browsers into buyers and frustrated users into loyal customers. I turn data into decisions and complexity into clarity. Currently at Ticketmaster, previously Amazon, US gov., and a handful of startups.
¹ Source: Baymard Institute, 2024
Building Smarter Tools for Recruiters
I uncovered key friction points in Amazon’s recruiter chatbot, redesigned the experience, and refined the knowledge base to boost recruiter productivity and candidate quality.
System Usability (SUS)
89%
User Satisfaction (CSAT)
90%
Building Smarter Tools for Recruiters
I uncovered key friction points in Amazon’s recruiter chatbot, redesigned the experience, and refined the knowledge base to boost recruiter productivity and candidate quality.
System Usability (SUS)
89%
User Satisfaction (CSAT)
90%
Building Smarter Tools for Recruiters
I uncovered key friction points in Amazon’s recruiter chatbot, redesigned the experience, and refined the knowledge base to boost recruiter productivity and candidate quality.
System Usability (SUS)
89%
User Satisfaction (CSAT)
90%
Converting Fans with Finesse
Ever wondered how to sell without feeling sold to? I researched, designed, and tested strategic promotions for Ticketmaster’s official payment partner, PayPal, to increase conversions while keeping the fan experience natural and trustworthy.
System Usability (SUS)
85%
User Retention
70%
Revamping an E-Commerce Website
Redesigned an existing e-commerce website to improve the user experience and increase sales, including a streamlined checkout process and improved navigation.
System Usability (SUS)
89%
User Satisfaction (CSAT)
90%
Converting Fans with Finesse
Ever wondered how to sell without feeling sold to? I researched, designed, and tested strategic promotions for Ticketmaster’s official payment partner, PayPal, to increase conversions while keeping the fan experience natural and trustworthy.
System Usability (SUS)
85%
User Retention
70%
Making Data Work for Educators
Educators didn’t need more data; they needed direction. I redesigned an analytics dashboard to turn confusing numbers into clear, actionable insights that boosted engagement and confident decision-making.
Conversion Rate
12%
User Satisfaction (CSAT)
4.8*
Developing a Mobile Health Tracking App
The client, a well-established e-commerce platform, sought to improve their website's navigation to enhance user experience and increase conversion rates.
System Usability (SUS)
150%
User Satisfaction (CSAT)
90%
Making Data Work for Educators
Educators didn’t need more data; they needed direction. I redesigned an analytics dashboard to turn confusing numbers into clear, actionable insights that boosted engagement and confident decision-making.
Conversion Rate
12%
User Satisfaction (CSAT)
4.8*
IT Support Reimagined
Turning tech woes into tech “woah,” I led the design of a self-service smart hub that resolved 95% of IT issues remotely, combining hardware and software into one seamless solution.
Conversion Rate
20%
User Satisfaction (CSAT)
95%
Optimizing a Corporate Intranet
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
System Usability (SUS)
89%
User Satisfaction (CSAT)
90%
IT Support Reimagined
Turning tech woes into tech “woah,” I led the design of a self-service smart hub that resolved 95% of IT issues remotely, combining hardware and software into one seamless solution.
Conversion Rate
20%
User Satisfaction (CSAT)
95%
Hello, I'm Brennon, a designer who finds the sweet spot between user needs and business goals. I blend data with empathy to solve problems that matter and create experiences that feel easy but perform brilliantly.
How do you approach complex design problems, and where does AI fit in?
How do you measure success across user and business needs?
What's your collaboration style with cross-functional partners?
What kind of work excites you most right now?
How do you approach complex design problems, and where does AI fit in?
How do you measure success across user and business needs?
What's your collaboration style with cross-functional partners?
What kind of work excites you most right now?
How do you approach complex design problems, and where does AI fit in?
How do you measure success across user and business needs?
What's your collaboration style with cross-functional partners?
What kind of work excites you most right now?